The purpose of ad extensions is to increase Denmark Phone Number List relevance of the ad while providing more convenience to the user, which is certainly the case with message (click-to-text) extensions. It provides another, more convenient way for potential customers to establish a communication channel with your business. We Denmark Phone Number List use this extension for businesses that observe high levels of mobile click traffic, if it's logical, of course. The following table is an export of a typical client account utilizing this extension: click type impression hit count CTR the "headline" click type is an element of search ads, it's always there, so we Denmark Phone Number List it claims the highest number of clicks and impressions.
All click types below this report data on when Denmark Phone Number List element (ad extension) appeared in the ad. As a result, the "Sitelinks" extension was present the vast majority of the time (80,928/104,852 impressions), and when it did, the overall ad's clickthrough rate (CTR) was slightly increased and cost-per-click decreased (per click cost). Based on this data, there are definitely some benefits to clicking Denmark Phone Number List the SMS extension: While it wasn't a huge hit, when extensions were present , the ad had an impressive 17.2% click-through rate . The average CPC when running a click-to-SMS extension was slightly lower than Denmark Phone Number List overall average. This finding is consistent with Word stream's large-scale analysis, which concluded.
The CTR boost from extensions is, on average, 50% Denmark Phone Number List than mobile ads alone ! These message extensions even rival the success of telephony extensions. What does it mean? In short, the results were Denmark Phone Number List and the feedback from our customers was great as it gave customers more options to engage with them. You can also customize and edit many aspects of the extension, such as; the call-to-action Denmark Phone Number List displayed on the ad, the pre-populated user query message, and you can also choose to create an automatic response, such as.